Jordan Graves, CPA, ABV, CFF

Partner, Forensic and Valuation Services

Jordan Graves leads Forensic and Valuation Services at Cooper Norman, where the questions that reach his desk almost always have a number at the center and a decision riding on it. What is this business worth, who owns what share of it, and where did the money actually go. He is a CPA with the ABV and CFF credentials, and he builds the answer so it holds up when someone reads it looking for holes.

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Jordan Graves, Cooper Norman

About Jordan

Jordan leads the firm's Business Valuation work and sits close to Business Transition Planning, because those are the two places where an owner has to put a defensible figure on something they spent years building. A buy-sell agreement. A partner buyout. A transfer to the next generation or to a management team. A filing that has to be supported. A disagreement where two sides look at the same company and see two different numbers. The valuation is not the point. The decision it lets you make is.

The forensic half of his work starts where the numbers and the story stop agreeing: reconstructing records, tracing funds, quantifying economic loss, and writing it up in a form that survives review by people who are paid to disagree with it. Expect him to tell you early what the analysis can support and what it cannot, so you are not building a decision on a figure that will not carry weight. Behind him is one connected team across six offices in Idaho and Utah, so a valuation question that turns into a tax question or a transition question does not send you looking for another firm.

A Cooper Norman advisor reviews a transition plan with a family across generations.

Bring the number that has to hold up to Jordan.

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Bring the decision you are weighing. The right advisor calls or writes back within two business days.